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AVEVE: BOOST CUSTOMER SATISFACTION UNAMBIGUOUS ANALYSIS OF MASS DATA
As a large retail group, AVEVE has a large amount of data at its disposal. “But the management team and the departments were unable to analyse and report all this data in a smooth, unambiguous manner,” says Business Process Architect Danny Munters.
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“In a time of tightening margins, increasing (online) competition and consumers who are becoming more and more difficult to put into boxes, good information systems are indispensable for retailers. We set out to look for clear, up-to-data dashboards which would allow employees to independently create analyses and reports.”